Prior to that deal last August, we’d only seen SPOT go as low as occasionally offering three months of Premium access for $0.99.Ĭould the new discount indicate that Spotify is trying to maintain its subscription income amid the Coronavirus pandemic?

This returning subs offer is only available for individual Premium subscribers who cancelled their plans on or before April 14, 2020.Įlements of the new promotion (as represented in a new video from Spotify, below) repeat of a deal first seen last August, in what, at the time, was a significant shift in SPOT’s new subscriber acquisition strategy.

the usual price of a one-month individual sub).

those who’ve cancelled their sub in the past), Spotify is offering three months of Premium for $9.99 (or local market equivalent – i.e. Meanwhile, for returning subscribers (i.e. With the Family Plan offer, this means a group (family) of up to six people will now all be able to get Spotify Premium for free, for up to three months. This offer applies across all Premium plan types – including an Individual sub, but also Family and Student subscriptions too. Both are available until the end of June in all global markets excluding Japan.įor those who’ve never previously subscribed to Premium, Spotify is offering a three month subscription for free. Spotify has today (May 14) confirmed the launch of two new cut-price Premium deals – one for first time subscribers, and one for returning subscribers.

Spotify 3 months free